The Hyundai HB20s has been named the ”2014 Best Car” in an award given by Carro, an influential magazine in Brazil. A poll was carried out across the country between September and November 2013 to decide the winner. Options encompassed 35 cars that are sold in the country, including the Toyota Etios. Hyundai came out in front of the field with its sedan based on the popular i20 hatchback. The laurel will be special for the company since it is coming from an emerging market that most manufacturers across the world are hoping to gain a foothold in.
The HB20S sedan has proved to be quite a success in the South-American nation. Hyundai claims that this is the 11th award of its kind being bestowed on the i20-based sedan. This leaves us wondering why Hyundai has chose to sell the model exclusively in Brazil. Many expected to arrive in India in close succession with its launch in Brazil in early 2013. The sedan has been recognized for delivering quality on a number of fronts. The design of the car, both exterior and interior, is very appealing. It also offers a great drive experience and boasts some class-leading technological features.
Hyundai has had a great run in Brazil so far. The car manufacturer sold a healthy 15,771 units of its car in the country last month. The haul puts Hyundai at 5th position among car companies in Brazil. Hyundai has also seen its market share in Brazil increase steadily over the past couple of years. It had just 3 percent of the market in 2012. That figure went up to 5.9 in the beginning of 2013 and then 6.6 percent coming into 2014. These numbers show that Hyundai has more than doubled its market share in two years time.
Hyundai has validated the versatility of its i20 platform with each car that it has launched based on it. The HB20S is 4.2 metres long and sits on a wheelbase of 2,500mm. Hyundai sells the car in Brazil with a 1.0-litre Kappa Flex-fuel engine, which means that it also runs on an alternative fuel.
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